Google vs AI Search Traffic Dashboard
See how much traffic do you get from AI search engines like ChatGPT, Claude, and Perplexity compared to traditional Google Search. Discover which specific pages AI users are finding and visiting. Choose your Google Analytics 4 account from the top left corner.
FAQ
What does this dashboard show?
This dashboard compares traffic from AI search engines (ChatGPT, Claude, Perplexity) with traditional Google Search traffic to your ecommerce website. It shows total traffic volumes, trends over time, and specifically which pages are receiving traffic from each source.
Why should I track AI search engine traffic?
AI search engines like ChatGPT, Claude, and Perplexity are becoming increasingly popular ways for users to discover products and information. By tracking this traffic separately, you can understand emerging search trends, optimize your content for AI discovery, and stay ahead of the competition in this evolving landscape.
Which pages get the most AI traffic?
The dashboard breaks down traffic by specific URLs, so you can see exactly which product pages, category pages, or blog posts are being recommended by AI search engines. This helps you identify what types of content AI engines favor and double down on those content strategies.
How do I set up this dashboard for my website?
You'll need to have Google Analytics 4 set up on your ecommerce website with proper referral tracking enabled. Contact us if you need help configuring this dashboard for your specific website data.
How often is the data updated?
The dashboard pulls data from Google Analytics 4 and updates regularly based on your GA4 data freshness, typically showing data from the previous day with a 24-48 hour delay for complete accuracy.